Garden Tourism: Growing Something Good
This talk is about how everyone in the community benefits from garden tourism. From businesses and residents, to the non-profits and horticulture itself, such regional celebrations feed us all. As the founder of the Cape Cod Hydrangea Festival, I can speak to how others can get such annual events off the ground. Learn what it takes to plan, market and build a garden tourism event that “has legs.”
The Cape Cod Hydrangea Festival is a ten day period when Cape gardens are open to the public for the benefit of local non-profits. Although it is organized under the umbrella of our signature flower, the blue hydrangea, it is our seaside gardens and landscapes that are being celebrated. In the third year of the festival, 2017, over $45,000.00 was raised for local non-profits.